Rebekah and Janelle take listeners back to where it all started, long before multi location groups and national roles. They share how they both entered aesthetics at the front desk of a small, growing practice, when there were only a couple of locations, paper charts on the shelf, and just a handful of filler and neuromodulator options on the market. From those early days, they learned to be scrappy, build local relationships, and treat every single lead like gold.

As the industry evolved, so did their careers. They talk through Janelle’s journey from front desk to assistant manager, clinic leader, regional oversight, and now director of operations, and how Rebekah moved from spa and clinic management into multi clinic leadership, marketing, and partnership with Alpha. Along the way, they share specific stories about wine walks, community events, and business to business outreach that built strong books without relying on digital ads.

The heart of the episode is growth and mentorship. Rebekah and Janelle break down what actually helped them move forward fast: staying curious, joining every training they could, asking better questions, and bringing solutions instead of just pointing out problems. They talk about the leaders who believed in them, pushed them outside their comfort zones, and still created a safe space to make mistakes and learn.

They also flip the lens for current leaders. If you want your people to grow, you have to invest in them, share honest feedback, own your own mistakes, and create room for high potential teammates to sit in on meetings, try new responsibilities, and be seen. For anyone who loves this industry and is wondering what is possible, this conversation shows that you can build a real career in aesthetics if you stay humble, hungry, and willing to do the work.