Mitchell Outka, the Digital Marketing Director at Alpha Aesthetics Partners, supports partners by implementing digital ads and software solutions that reveal opportunities and amplify marketing success. By leveraging data and analytics, he optimizes ad campaigns to ensure maximum ROI and utilizes automation tools to streamline sales and marketing follow-up, saving time and increasing efficiency. Additionally, Mitchell implements back-end structures to ensure first-time patients become loyal, repeat patients who refer Alpha to their friends and family. His role fosters long-term growth and success while maximizing the lifetime value of each patient, ensuring marketing efforts are trackable throughout the entire patient journey. Mitch brings valuable experience from his previous role at Esthetics Center, Alpha's first partner. His time at Esthetics Center has given him a deep understanding of the med spa industry, which he now leverages to optimize digital marketing efforts for Alpha Aesthetics Partners and ensure the success of all partners.

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