October 2024 Social Media Trends

Med Spa Marketing Group Chat
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episode
039
marketing
growth

EPISODE

039

Med Spa Marketing Group Chat
WITH JOHN WHEELER
October 2024 Social Media Trends
Med Spa Marketing Group Chat
WITH JOHN WHEELER
October 2024 Social Media Trends

In the latest episode of "Med Spa Marketing Group Chat," hosts Katrina and Bekah dive into the top social media trends for October 2024. With spooky season in full swing, they discuss what’s hot and what’s fading on platforms like Instagram. The duo highlights the importance of embracing seasonal content, encouraging med spas to take advantage of fall-inspired posts, from puns like “Bootox” to Halloween-themed video ideas that engage audiences.

They also point out a shift away from the overposting of injectables. Instead, they encourage focusing on other treatments like lasers and microneedling, which are ideal for fall. Katrina and Bekah emphasize the power of using trending sounds, like audio from popular shows such as "Gilmore Girls" or "Gossip Girl," and remind med spas to lean into authentic, creative content.

With new Instagram features allowing multiple sound bites and extended photo carousels, there’s plenty of opportunity to experiment with new formats. This episode is packed with actionable ideas, offering med spas a roadmap to making the most of October’s social media trends.

YOU'LL LEARN
  • How to creatively use spooky season content to engage your med spa audience
  • How to balance posting about injectables with other aesthetic treatments like lasers and microneedling
  • How to use puns like “Bootox” and “Fall in love with your transformation” to add a fun twist to your content
  • How to leverage trending audios from shows like Gilmore Girls, Gossip Girl, and The Secret Lives of Mormon Wives
  • How to take advantage of Instagram’s new multiple sound bites and extended carousel features
  • How to create engaging “ghost” themed videos to educate your audience on aesthetic treatment do’s and don’ts
  • How to implement fun photo dumps and behind-the-scenes content to showcase the culture of your med spa
  • How to involve your team in trending video ideas that create a sense of community and authenticity

tODAY'S Friend

You'll learn

  • How to creatively use spooky season content to engage your med spa audience
  • How to balance posting about injectables with other aesthetic treatments like lasers and microneedling
  • How to use puns like “Bootox” and “Fall in love with your transformation” to add a fun twist to your content
  • How to leverage trending audios from shows like Gilmore Girls, Gossip Girl, and The Secret Lives of Mormon Wives
  • How to take advantage of Instagram’s new multiple sound bites and extended carousel features
  • How to create engaging “ghost” themed videos to educate your audience on aesthetic treatment do’s and don’ts
  • How to implement fun photo dumps and behind-the-scenes content to showcase the culture of your med spa
  • How to involve your team in trending video ideas that create a sense of community and authenticity

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Barbarino Surgical Arts

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October 2024 Social Media Trends
Med Spa Marketing Group Chat
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episode
039
marketing
growth
EP
039
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