If there was ever a time to sell your aesthetic practice and partner, it is NOW. Our CEO, John Wheeler, put it best when he described choosing the right partner as being "the second most important decision of your entire life, after who you marry" during his talk at Vegas Cosmetic Surgery 2023. And there is a lot of truth to this statement. Because when you enter a partnership, you're hitching your wagon to a team and a group of investors...so it is of the utmost importance to make sure you choose the RIGHT partner. In this episode, John explains why this moment in aesthetics is so unique and why YOU should take advantage of it, how to go about choosing a partner, and why it's so crucial to partner with people you trust, like, and believe in. This may be a short episode, but there is a ton of valuable information packed inside!

In this episode of The Great Friends Podcast, John Wheeler, CEO of Alpha Aesthetics Partners, shares at Vegas Cosmetic Surgery 2023. His talk shines a spotlight on the swiftly evolving industry of medical aesthetics, offering an insightful examination of strategies and opportunities for owners looking to sell their aesthetics practice.

John delves into the current consolidation trend within the aesthetics industry, a phenomenon fueled by private equity firms. John's perspective is clear - there's an unparalleled opportunity lying before medical spa owners, should they choose to seize it.

Wheeler draws the listener's attention to the potentially fruitful benefits of forming an alliance with the right private equity firm. As part of this, he unpacks the concepts of Individual Rate of Return (IRR) and Multiple on Invested Capital (MOIC). These essential metrics, he explains, are crucial for any practitioner evaluating prospective partnerships.

Throughout the podcast, John repeatedly underscores the criticality of finding the right partner. This decision, he analogizes, is as significant as choosing a life partner. His advice to the listeners is to invest time in researching, understanding, and aligning with a platform that mirrors their ethos, values, and aspirations. John asserts that the stakes are high - the right partnership can yield not just considerable financial profits, but also a commanding influence in the industry.

As the episode draws to a close, John offers a glimpse into his personal approach - a preference for speed in transactions and an eagerness to jump into opportunities headfirst. He encourages his audience to grab this unique opportunity, emphasizing its longevity. This may be a brief episode, but it's teeming with invaluable insights, making it a must-listen for anyone involved in the aesthetics industry.

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